COPYWRITER

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Let's Talk

 

My name is Hannah and I’m “creative”.

 

I'm a creative who sits between two worlds – the written and the visual. A hybrid who’s part copywriter, part art director, and fully committed to chasing the next big idea. 

Over the past few years, I've worked across Australia and New Zealand creating integrated campaigns, brand platforms, social content, pitch work, influencer campaigns and AI-powered creative solutions. I've partnered with brands ranging from Samsung, Optus and Flybuys through to Uniting, CSIRO, Mitsubishi Electric and New Zealand Blood Service, helping turn complex briefs into work that people actually want to engage with.

My sweet spot is blending strategic thinking with creative storytelling, whether that's developing a brand voice from scratch, crafting campaign concepts, leading content strategy, producing AI-generated brand creative, or coming up with ideas that can transcend channels. Although adaptability isn’t my real middle name, you can put me in workshops, pitching rooms, creative brainstorms, and production brainstorms and edit suites – and I’ll feel comfy.

Along the way, I've been fortunate to have work recognised at Axis, AdStars, One Show, Best Awards, Caples and Award Awards. But the real reward is creating work that works – no matter who you’re talking to.

When I'm not thinking about brands, ideas or content, you'll find me training for a triathlon and convincing myself that signing up for yet another race was a good idea.

Feel like you’ve met the creative you’re looking for? Let's connect.

 
 

Say Kia Ora

 

hannah.rj.stokes@gmail.com

You can also find me on the socials:

 
 

 
 

Some Awards

 

Klook, Travel Fully

  • Finalist | Creative Effectiveness
    Cairns Crocodiles (2026)

Stella Insurance, It Takes Boobs

  • Winner | Best Brand Content Idea/Commercial
    CICLOPE Awards (2023)

Michael Hill ‘New Era’

  • Grand Prix, Gold x 3 | Transform Awards (2025)

  • Distinction x 1, Merit x 1 | AGDA Awards (2025)

  • Gold | Best Awards (2025)

  • Gold x 1, Silver x 1, Bronze x 1 | BADC Awards (2024)

  • Distinction x 1, Merit x 1 | AGDA Awards (2024)

  • Bronze | Effie Awards (2024)*

*Idk if any of these count as I was just the copywriter.

Samsung, The FlipSide

  • Finalist | Community Building + Engagement
    Award Awards (2022)

Comvita, Crafted by Nature

  • Silver | Moving Image
    Best Awards (2021)

Comvita, A Rare Moment of Harmony

  • Finalist | Moving Image
    Best Awards (2021)

Tend, Inner Monologue

  • Finalist | Copywriting Film + Video
    Axis (2021)

  • Finalist | Digital Art Direction + Typography
    Axis (2021)

  • Finalist | Digital + Interactive Campaign
    Axis (2021)

Hellers, Daily Meat-Up

  • Finalist | Social Media Campaigns (Influencer)
    Axis (2021)

New Zealand Blood Service, The Lifesaving Edition of the Sunday Star Times

  • Bronze | Not-for-Profit + Traditional Media
    Caples (2020)

  • Finalist | Newspaper + Print Innovation
    Axis (2020)

  • Finalist | Paper Planes. (2020)

  • Best Print | Best Ads on TV (2019)

Other awards…

  • Emerging Talent | Axis (2021)

  • Distinction | Media Design School (2018)

  • Crystal Award for Innovation | AdStars (2018)

  • Merit | Young Ones. One Show (2018)

  • Runner Up | Dentsu Brainbox (2017)